Answer Engine Optimization (AEO)
Be the direct answer in Google featured snippets, People Also Ask, and AI Overviews. We structure your content so search engines quote you first.
Get an AEO auditWhat you get
- Featured snippet opportunity audit
- Question-based content mapping
- Answer-first copy structure
- FAQPage and HowTo schema markup
- People Also Ask (PAA) expansion strategy
- Voice-search-friendly formatting
- Snippet win/loss tracking
The AEO formula
- Find the questions your buyers already ask.
- Answer first — 40 to 60 words, plain language.
- Add proof with examples, stats, and context.
- Mark it up with FAQPage, HowTo, and Article schema.
- Track wins and iterate as search features evolve.
Frequently asked questions
- What is Answer Engine Optimization?
- AEO is the practice of structuring content so search engines and AI assistants can extract a direct, accurate answer. It targets featured snippets, People Also Ask boxes, AI Overviews, and voice search results.
- How is AEO different from traditional SEO?
- Traditional SEO focuses on ranking pages. AEO focuses on becoming the cited answer within those pages — whether that is a snippet, a PAA dropdown, or an AI-generated summary.
- What types of content work best for AEO?
- Definition pages, FAQs, how-to guides, comparison tables, and glossaries perform best. The key is a clear answer near the top, followed by supporting detail.
- Do you add FAQ schema to every page?
- We add FAQPage schema to service and pillar pages where the questions are genuinely useful to users. We never add schema just for the sake of rich results — it must match visible content.